In Frisco, questions are circling about the Dallas Cowboys‘ approach to this season amid a 3-6 record. With many fans and pundits unsure of the team’s direction, a term has emerged: “Organic Tanking.” This concept doesn’t imply deliberately losing but suggests a natural acceptance of the season’s likely trajectory if losses continue to stack up. The team’s current approach might seem at odds with the “All In” stance owner Jerry Jones spoke of in the offseason. Yet, Dallas is “All In” within the confines of its existing resources, rather than trading future assets to salvage the 2024 season.
Jones’ vision of “All In” was more about maximizing existing players rather than bringing in new stars or reshaping the roster in a drastic “Blow It Up” rebuild. This strategy is particularly evident in the quarterback situation, as the team presses forward with backup quarterbacks Cooper Rush and Trey Lance following Dak Prescott’s season-ending injury. Rush and Lance are expected to give their best against the Texans on “Monday Night Football,” aiming to maintain stability and avoid turnovers, even if big numbers aren’t anticipated.
The national media, however, has floated the idea of bringing in veteran quarterback Ryan Tannehill, a former Texas A&M player and Pro Bowler with experience. But with Tannehill now 36 and without recent on-field experience—he was released by the Titans and passed over by the Dolphins even in the face of multiple injuries—Dallas is not making this move. The Cowboys seem aware that Tannehill, who hasn’t drawn serious interest even from former teams, is unlikely to be an upgrade over Rush or Lance.
Looking forward, the Cowboys appear set on playing out this season with an eye on developing younger talent and evaluating key pieces. Despite a less-than-stellar season, their current strategy could help them position well in the 2024 NFL Draft, especially if they can accept a tough season with the long game in mind. In the end, Dallas’s path might indeed align with the “Organic Tanking” approach, setting up for a stronger future without forcing a short-term solution. The idea that a seasoned yet declining quarterback could “save” the Cowboys doesn’t resonate with those closely watching Dallas, who see 2024 as an inevitable reset season.
